Testimonials

I took the course during quite a difficult period in my life, and honestly, it helped me far more than I had expected. The people I met, the trainers and the knowledge I gained gave me so much support and motivation during that time — they quite literally helped me get through it.

Since the course, I have probably used the knowledge about AI the most. I also gained a much clearer understanding of just how many different aspects need to be considered when starting and running a business. The course highlighted challenges and responsibilities I might never have thought about before starting out, such as where to invest time and money and which legal steps are necessary to operate lawfully.

Although my plans to start a business did not work out quite as I had originally hoped, the course still gave me confidence and clarity about the future. Now that I am gradually working on a much smaller version of the same business plan, I feel I can at least ask the right questions and consider the important details before moving forward.

I would particularly recommend this course to anyone who has been thinking about starting a business but does not know where or how to begin. It helps you organise your thoughts and understand what starting a business really involves.

And if I could offer one short piece of advice, it would be this: life is too short to leave the things you truly long to do undone. Do what you feel you need to do, even if it is exciting and frightening at the same time, and even if it might not work out on your first attempt. By the time you are on your deathbed, it is too late to try something new.

The course gave me the courage and confidence to start my own business. I already had an idea, but the course helped me turn it into a concrete action plan and explore questions I had not even realised I needed to consider. To this day, I use what I learned about marketing, business management, customer relations and planning in my everyday work. Entrepreneurship has taught me that, alongside a good idea, you need persistence, adaptability and a willingness to keep learning. A big thank you to the trainers and my fellow participants for sharing their experiences and advice.

I applied for a business start-up subsidy from the Estonian Unemployment Insurance Fund (EVAT) and received the full amount. Today, I run Wildpaw OÜ, which develops and produces pet treats. We also offer, and are constantly looking for, new high-quality and sustainable products for our customers. If you are reading this and wondering whether starting your own business is worth the risk, take that first step and do not wait for the perfect moment. You do not need to know everything or have every skill from the outset. Every small step brings you closer to your goal, and experience comes from doing.

Find out more about the company here.

As a course participant, I had the wonderful opportunity, pleasure and honour of learning from you, Liina Laanemets, and I am incredibly grateful that life brought me that opportunity.

Without your inspiring guidance and support, I would not be where I am today. I knew that starting out would be a challenge, especially finding a balance between everything, but today I am very proud of every small step forward and every success that starting a business has brought. The first year has flown by, filled with new experiences, learning, putting knowledge into practice and seeing the financial side gradually move in the right direction.
I still feel inspired by it all, and my clients continue to give me even more inspiration.

Find out more about Jane’s company here.

I have been meaning to write to you for a long time, but life has been so busy that I never quite got around to it. Now that Instagram has reminded me that the entrepreneurship course started in May two years ago, it feels like the right time to sit down and write.
First of all, I want to say a HUGE THANK YOU! Taking your course gave me a major push forward. Most importantly, your help and guidance enabled me to write a strong business plan and receive the full business start-up subsidy from the Estonian Unemployment Insurance Fund.
That process is now complete, and I have submitted my annual report to them. They were also very pleased with my business and its results.

When we had to come up with a company name during the course, I picked Aasa Plaat almost at random. Our home farm is called Aasa, and my main skill is tiling, so it seemed like a suitable name, almost as a joke. But now Aasa Plaat OÜ has actually been operating for a year and five months. Time flies! An idea really can find its market and become a business!

I also decided to leave the accounting to someone else. With so many other work-related matters to handle, I would rather let someone with more expertise take care of it than rely on my own introductory accounting course! 😄 I picked up useful marketing tips, and I continue to develop my practical skills. Alongside tiling, I have now started doing basic electrical work and a full range of plumbing work. The business is in full swing, and we are booked up until autumn.

To see more of what I — or rather, we — do, you can find us on Facebook as Aasa Plaat OÜ! 🙂 Once again, a huge thank you to everyone I met during the course, and all the best! 🙂

I took part in an Idee Turg course in spring 2022. It consisted of four modules: marketing, business plan writing, accounting and website creation. Today, I use the knowledge from two of those modules every day: marketing and website creation. I use what I learned in the accounting and business planning modules a little less often, around once a month.

After the course, I wrote my business plan with Ave’s help and submitted it to the Estonian Unemployment Insurance Fund. I received the full subsidy to start my business. My company is Faye Studio OÜ, and its registered activity is artistic creation, which describes exactly what we do. Faye mainly produces and sells printed products, but our online store now also offers products from our partners.
The online store was only completed in September 2023, so although we had officially been operating for just over a year, we had really only been up and running for a few months. I built the store using Elementor and directly applied the knowledge I had gained from the Idee Turg course. Following my notes step by step, I had the online store ready in three days.

I also completed the introductory accounting course, but despite my efforts, I did not become an accountant. Faye now has an accountant whose experience goes well beyond my basic knowledge. Thanks to the course, however, I can contribute to our discussions and understand what she is talking about. We regularly discuss a range of important matters.

To sum up, I would not be where I am today without this training package. My heartfelt and sincere thanks go to the entrepreneurship trainer whose course made the deepest impression on me. The lessons were structured so well that, when I look at my notes, I can remember exactly what she told us and why.

My next plan is to apply for an Enterprise Estonia start-up grant to improve the company’s productivity. I now also have a business partner on board, and I am very fortunate to have a support network that helps me put my plans into action.

I kept putting off starting my own business. But the moment I signed up for the business plan writing course, I knew it was now or never.

The topics I had already been dreading when reading the course outline turned out to be straightforward with the support of my fellow participants and trainers. I am very happy with both the course content and the choice of trainer. In just a few months, we thought through so many situations that can arise in business. I now feel there is little point in worrying in advance: unexpected things will happen anyway, and not everything will go exactly to plan.
What matters is knowing your direction when starting out and breaking your initial plan down into manageable topics. My fellow participants were just as important, whether they were already several steps ahead on their business journey or still testing their ideas.

I received the maximum business start-up subsidy from the Estonian Unemployment Insurance Fund, and that funding is now being put to good use in my small manufacturing business. Thanks to the subsidy, I started producing decorative stone products from unfired clay within a year, and now it is hard to stop developing new products. I have created exactly the kind of job I always dreamed of. I recommend Idee Turg’s courses to anyone with a business idea waiting to be brought to life.

On 13 July 2022, my application for a business start-up subsidy was approved for almost the full amount requested. I have established my company and started trading.
The courses provided by Idee Turg OÜ were very thorough, and the trainers were highly professional. According to my adviser at the Estonian Unemployment Insurance Fund, completing the entrepreneurship courses and preparing my business plan took me around six months, which was faster than average.
Thank you once again to your team and staff, and for the valuable course materials.

An excellent trainer: supportive, approachable and understanding. I could say so many more good things about her. Every section of the business plan was covered thoroughly and clearly, and the supporting materials were excellent.
Thanks to this, I completed my business plan and applied for a business start-up subsidy from the Estonian Unemployment Insurance Fund. The good news? I received the maximum amount!
My studio is now ready and equipped with everything I applied for funding to purchase. Work is well underway!

I am so glad I chose Idee Turg from among the many training centres to help me make my dreams come true. Your approach was friendly and welcoming from the very beginning.

I successfully completed the “Starting a Business and Writing a Business Plan” course and received a business start-up subsidy from the Estonian Unemployment Insurance Fund. I owe you a huge thank you for that! I loved how thoroughly you taught everything and how you made even the most complicated topics easy to understand. I am very grateful because you helped me take those first steps.

What is especially lovely is that, even after completing the course, I can still turn to you with both challenges and good news. You are always there — thank you! I wholeheartedly recommend Idee Turg’s courses to everyone!

The team at Idee Turg is dedicated and knowledgeable. I really appreciated the trainers’ experience and approach. They encouraged and inspired me to bring my idea to life, and it was largely thanks to them that I successfully presented my business plan to the Estonian Unemployment Insurance Fund.

The trainers make a great team because they differ in both age and personality. That diversity enriches the team. I was taught by three people of different ages: Liina was my age, Ave was older than me, and Rainer, the IT specialist, was younger.
Liina is a wonderful bundle of energy and is very good at answering questions across different fields. Ave is lovely, a little calmer, but with a wealth of experience and a reassuring presence.
Rainer is a young, quick-thinking IT specialist who also helped me after the course. He was always accommodating and ready to answer my IT questions.

Each trainer had their own teaching method, and I found all their approaches effective and easy to learn from.

Most importantly, thanks to them, I achieved my goals. The course was fun, too — it was much more than simply sitting through lessons.

I attended Idee Turg’s “Starting a Business and Writing a Business Plan” course. Thanks to the course, I achieved my goal: my application for a business start-up subsidy from the Estonian Unemployment Insurance Fund was approved. The funding enabled me to fulfil my dream of starting a photography business. I am very grateful to the Idee Turg trainers who guided me through writing the business plan.

The trainers were highly professional, and the course was structured in an interesting way. The small group and very personal approach were the greatest strengths. The excellent examples shared by the trainers also played an important role in achieving a good result. They had a wealth of experience and were fascinating to listen to.

I would certainly recommend Idee Turg’s courses to anyone who wants a solid foundation for starting their own business.

Taking the “Starting a Business and Writing a Business Plan” course gave me the courage and knowledge to start my own company. I needed exactly the kind of supportive trainer with strong practical experience that Liina is. I am very glad I found her course. I can honestly say that Liina’s course changed my life — for the better, of course.

I attended Idee Turg’s entrepreneurship course when I decided to start my own business and needed to write a business plan. The course was intensive and thorough, and the trainers were well qualified to share their knowledge and experience.
I was very pleased with the course. My business plan secured funding, and I am now a management board member of a successfully operating company.

My experience with Idee Turg was far more enjoyable than I had initially expected from a training provider. I completed three courses with three different trainers. All were highly experienced in their fields and exceptionally professional, and every participant received individual attention.
The classrooms were spacious and conveniently located, with parking and a bus stop right outside the building.
Because of COVID, we had to continue our studies on Zoom. Even so, the trainers created a welcoming learning environment, and everything was carefully planned and well organised. I received detailed feedback on the business plan I developed during the course, and my application for a business start-up subsidy from the Estonian Unemployment Insurance Fund was approved on the first attempt.

I attended Idee Turg OÜ’s introductory entrepreneurship and accounting courses and developed a thorough, credible business plan.
The courses were engaging, and Liina even managed to make “boring” accounting interesting. Truly excellent trainers and well-structured courses.

Both courses were excellent and useful. I certainly could not have written my business plan without the training.
The trainers, Liina and Sten, were patient and always willing to help, even outside course hours. Learning from home also went wonderfully — everything worked smoothly.
Everything we set out to complete — the business plan and the website — was finished and is being put to use. Highly recommended.

I can wholeheartedly recommend these courses! They are very thorough and provide a strong foundation in both theory and practice. We worked through all kinds of unexpected situations that can arise in business. The course covered absolutely everything needed when you actually start running a business.
Thank you! I could write at length about how good this course was. Truly, Liina, it is thanks to you that I am an entrepreneur. 🙂

Idee Turg OÜ’s courses are designed around clients’ needs and wishes. You gain information and knowledge of a very high professional standard.
What is particularly positive is that, even several years later, Liina has continued to help me with her excellent knowledge. A sincere and heartfelt thank you.

Taking the course gave me more knowledge and skills to start a business and make it work.

The trainers know their fields exceptionally well. Thanks to them, I gained a great deal of knowledge as an entrepreneur, from business planning to accounting.

What I appreciated most was how thoroughly we worked through the business plan. It gave me the opportunity to think through every important detail involved in starting a company and getting it up and running.

I still look back on the course and the trainers with great gratitude. The materials are always within reach whenever I need to look something up.